Bloomberg guest Jay Pestrichelli and financial industry veteran Wayne Ferbert show how to protect yourself against violent downturns while giving your portfolio maximum room to run in upward markets.

In Buy and Hedge, you will learn how to apply hedging as part of a long-term program for growing and preserving your assets. You'll discover how to take advantage of the hedge-building mechanisms built into low-cost index funds...invest in your ideas with confidence because you've hedged the downside...systematically manage portfolios for risk as well as return...and earn more profits with less fear!

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"'Buy and hold': How many times have you heard that phrase? If the last ten years have taught us anything it's that 'buy and hold' has become as obsolete as a VCR. In Buy and Hedge: The 5 Iron Rules for Investing Over the Long Term, Jay Pestrichelli and Wayne Ferbert have provided the average investor with a road map for success in today's turbulent markets. Over the years I have learned that there are no magic bullets for investing, but this book highlights common sense and winning strategies that will protect and grow your hard-earned cash."

- Guy Adami, CNBC's Fast Money

"If you are a beginner, [this book] will introduce you to concepts you may have never even considered in a straightforward, easy to understand manner. And if you have been investing for yourself for years, you will still find the discussion of risk and the advanced tactics enlightening. Buy and Hedge is a great resource that you will consult time and again as you master each tactic."

- Pete Ricketts, TD Ameritrade Board member, Chicago Cubs Board member, and former COO, Ameritrade