Workers Go Shopping in Argentina: The Rise of Popular Consumer Culture
Workers Go Shopping in Argentina: The Rise of Popular Consumer Culture
Natalia Milanesio
Workers Go Shopping in Argentina: The Rise of Popular Consumer Culture
Natalia Milanesio
Descripción
Winner of the Thomas McGann Award from the Rocky Mountain Council for Latin American Studies
Combining theories from the anthropology of consumption, cultural studies, and gender studies with the methodologies of social, cultural, and oral histories, Natalia Milanesio shows the exceptional cultural and social visibility of low-income consumers in postwar Argentina along with their unprecedented economic and political influence. Her study reveals the scope of the remarkable transformations fueled by the new market by examining the language and aesthetics of advertisement, the rise of middle- and upper-class anxieties, and the profound changes in gender expectations.
Detalles
Formato | Tapa suave |
Número de Páginas | 320 |
Lenguaje | Inglés |
Editorial | University of New Mexico Press |
Fecha de Publicación | 2015-05-01 |
Dimensiones | 9.0" x 6.0" x 0.72" pulgadas |
Letra Grande | No |
Con Ilustraciones | No |
Temas | Estudios Hispanos/Latinos, América Latina |
Acerca del Autor
Milanesio, Natalia
Natalia Milanesio is an associate professor of history at the University of Houston in Texas.
Garantía & Otros
Garantía: | 30 dias por defectos de fabrica |
Peso: | 0.472 kg |
SKU: | 9780826352422 |
Publicado en Unimart.com: | 01/11/23 |
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