Menu Design in America, 1850-1985
Menu Design in America, 1850-1985
Steven Heller
Menu Design in America, 1850-1985
Steven Heller
Descripción
Until restaurants became commonplace in the late 1800s, printed menus for meals were rare commodities reserved for special occasions. As restaurants proliferated, the menu became more than just a culinary listing. The design of the menu became an integral part of eating out and as such menus became a marketing tool and a favored keepsake.Menu Design is an omnibus showcasing the best examples of this graphic art. With nearly 800 examples, illustrated in vibrant color, this deluxe volume not only showcases this extraordinary collection of paper ephemera but serves as a history of restaurants and dining out in America.
In addition to the menu covers, many menu interiors are featured providing an epicurean tour and insight into more than a hundred years of dining out. An introduction on the history of menu design by graphic design writer Steven Heller and extended captions by culinary historian John Mariani accompany the menus throughout the book. Various photographs of restaurants round out this compendium that will appeal to anyone who enjoys graphic and gastronomic history.
Detalles
Formato | Tapa dura |
Número de Páginas | 392 |
Lenguaje | Inglés |
Editorial | Taschen |
Fecha de Publicación | 2011-09-01 |
Dimensiones | 12.7" x 10.3" x 1.6" pulgadas |
Letra Grande | No |
Con Ilustraciones | Si |
Acerca del Autor
Mariani, John
John Mariani is food and travel columnist for Esquire Magazine, wine columnist for Bloomberg International News, and author of The Encyclopedia of American Food & Drink, America Eats Out, The Dictionary of Italian Food and Drink, and How Italian Food Conquered the World.Heller, Steven
Steven Heller is the co-chair of the School of Visual Arts MFA Designer as Author Program. For 33 years he was an art director for The New York Times, and currently writes the "Visuals" column for The New York Times Book Review. He is the author of 120 books on graphic design, illustration, and satiric art.Heimann, Jim
Jim Heimann is the Executive Editor for TASCHEN America. A cultural anthropologist, historian, and an avid collector, he has authored numerous titles on architecture, pop culture, and the history of Los Angeles and Hollywood, including TASCHEN'S Surfing, Los Angeles. Portrait of a City, and the best-selling All American Ads series.Garantía & Otros
Garantía: | 30 dias por defectos de fabrica |
Peso: | 3.152 kg |
SKU: | 9783836526623 |
Publicado en Unimart.com: | 10/12/24 |
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